Privacy Policy

Your privacy matters. This policy explains what we collect, how we use it, and the controls you have.

Who we are

Wasatch Cleaners LLC ("we," "us," "our") is a Utah residential and commercial cleaning company at 2875 S Main St, Suite 202, South Salt Lake, UT 84115. This is our only privacy policy; it covers our website, booking and quote pages, customer portal, phone line and text messages. Questions: info@wasatch-cleaners.com or (385) 213-8900.

Information we collect

You give us

Contact information: name, email, phone, mailing / service address.
Booking details: property type, bedrooms, bathrooms, square footage, service preferences, special instructions, pet information, entry method.
Account information: password (hashed, never stored in plain text), notification preferences.
Communications: messages you send us through the chat widget, email, text message, or contact form.
Calls: recordings and transcripts of phone calls with our team or our AI phone assistant (see Phone calls, text messages and our AI assistant).
Consent records: if you check an optional box agreeing to calls or texts, the exact words, the date and time, the page, and your IP address and browser.
Photos: before-and-after photos our crew takes of the areas they clean, and photos you send us. We use a photo of your home in our marketing only with your permission.
Feedback: reviews, ratings, satisfaction responses.

Collected automatically

Device information: browser, operating system, IP address (hashed for anti-abuse).
Usage analytics: pages visited, referral source, session duration (in aggregate, non-personal).
Cookies: session cookies for login state, preference cookies for language and saved address, analytics cookies (opt-out available).

Payment information

We do not store full credit card numbers. All payment details are collected and stored by our PCI-DSS compliant payment processor, Stripe. We retain only a tokenized reference, the last four digits, card brand, and expiration for receipts and future charges you authorize. If you pay a QuickBooks invoice, you pay on Intuit's secure payment page (see Intuit's privacy policy).

How we use your information

To provide the cleaning service you booked (scheduling, staff assignment, arrival communications).
To process payments and issue receipts.
To send transactional messages (booking confirmations, reminders, invoice notifications) by email, text message or phone call.
To keep an accurate record of calls and what was agreed on them.
To send promotional messages only if you opted in (you can opt out anytime in your account settings or via the unsubscribe link in any promotional email).
To improve our service, train our staff, and respond to feedback.
To comply with legal obligations and enforce our Terms of Service.

Phone calls, text messages and our AI assistant

Our AI phone assistant

Some calls to and from Wasatch Cleaners are handled by an AI (artificial intelligence) phone assistant that Retell AI provides for us. It tells you at the start of the call that it is an AI assistant. It can answer questions, give prices from our price list, and book or change a cleaning, and it can pass you to a person on our team. You can ask for a person at any time. If you book with us, it may also call the number you gave us to confirm or update that appointment.

Call recording and transcripts

Calls with us, whether a person or the AI assistant answers, may be recorded and transcribed. We use recordings and transcripts to keep an accurate record of what was agreed (price, date and scope of work), to follow up on your request, to resolve questions or disputes, and to train our team and improve our service. Our phone providers, Quo (formerly OpenPhone) and Retell AI, store them for us.

Some of our forms (booking, quote and contact pages) have an optional box. If you check it, you agree that Wasatch Cleaners may call and text the number you gave us about your cleaning request and our services, including calls made with automated technology and an AI (artificial) voice, and that these calls may be recorded. The box is never checked for you, and checking it is never a condition of buying anything. As proof of your consent we keep the exact words you agreed to, their version and language, the page, the date and time, and your IP address and browser. You can withdraw your consent at any time: say "stop calling" on a call, reply STOP to a text, or contact us. We do not make AI sales calls to a number without this consent.

Text messages

We text the number you give us about your booking: confirmations, reminders, crew arrival updates, receipts and payment requests, and questions about your visit. How often depends on your bookings.
We send marketing texts (offers, reminders to book again) only if you agreed to receive them. Agreeing is not a condition of purchase.
Reply STOP to any text to stop receiving them, or HELP for help. Message and data rates may apply.
Our texts are sent through Quo (formerly OpenPhone).

We do not sell, rent or share your mobile phone number, or your text-message opt-in data and consent, with third parties or affiliates for their marketing or promotional purposes. None of the sharing described in this policy includes text-message opt-in data and consent.

AI tools we use behind the scenes

We use AI services, including Anthropic's Claude, to transcribe and summarize calls, sort incoming messages, draft replies and help prepare quotes. These providers process that content only to do this work for us.

How we share information

We do not sell or rent your personal information. We share only with:

Our cleaning staff who need your address, entry method, and service details to perform the cleaning.
Service providers that help us operate: Stripe (payments), Intuit QuickBooks Online (accounting and invoice payments), Hostinger (hosting), Quo, formerly OpenPhone (calls, texts, call recording and transcripts), Retell AI (AI phone assistant), Anthropic (AI processing of calls and messages), Google Maps (address lookup), Postmark / ShockHosting (email delivery). They may use your information only to provide their service to us and are bound by their own privacy and security obligations. This never includes text-message opt-in data and consent (see Text messages).
Government or law enforcement only when legally required.
A successor in the event of a merger, acquisition, or sale of all or part of our business - you will be notified in advance.

How we protect your data

All site traffic uses HTTPS / TLS encryption.
Passwords stored using bcrypt hashing (we never see them in plain text).
Admin access protected by two-factor authentication.
Audit log of every admin action on your data.
Regular security reviews, vulnerability scans, and backups.
Detailed security policies available on request to enterprise clients.

How long we keep your information

Active customers: for the life of the account.
Inactive accounts with no bookings in 24 months: deleted or anonymized on request.
Guest bookings: booking record retained for accounting / warranty; personal contact info purged after 12 months if no account is created.
Financial records: 7 years (IRS and state requirements).
Call recordings and transcripts: as long as we need them for the purposes above. You can ask us to delete yours; we may keep one while a dispute or legal claim about it is open.
Records of your consent to calls and texts: at least 5 years, as proof of what you agreed to and when.

Your rights

You have the right to:

Access. Request a copy of the personal information we have about you, in a portable machine-readable format. Download this any time from your account (sign in, then My Data on your profile).
Correction. Update or correct inaccurate information directly in your account settings.
Deletion. Delete your personal data. Use the Delete my account button on your profile page, or email us. Financial records (invoices, payments, gift cards) are retained for the period required by tax law (typically 7 years) but contain no usable personal identifiers after deletion.
Portability. Export your booking history, invoices, payments, and uploaded photos as a ZIP at any time.
Opt-out of marketing. Unsubscribe from promotional emails and texts at any time (reply STOP to a text), with no effect on transactional service messages (booking confirmations, reminders, receipts). Say "stop calling" on a call, or contact us, to stop AI calls.
Restriction. Object to or restrict certain uses of your data; contact us to request specific limitations.
Non-discrimination. We will not deny service or charge a different price because you exercised any of the rights above.

Email info@wasatch-cleaners.com for any request that cannot be completed in-app. We respond within 15 business days (and within 45 days for verifiable CCPA requests as required by California law).

California residents (CCPA / CPRA)

Under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), California residents have specific rights:

Right to know what categories of personal information we collect, sources, the business purpose, and the categories of third parties with whom we share it.
Right to delete personal information we have collected, subject to certain legal exceptions (e.g., completing a transaction, complying with tax law).
Right to correct inaccurate personal information.
Right to opt out of sale or sharing of personal information. We do not sell or share your personal information for cross-context behavioral advertising.
Right to limit use of sensitive personal information. We do not use sensitive PI (e.g., precise geolocation) for any purpose other than providing the cleaning service you requested.
Right to non-discrimination for exercising any CCPA right.

Categories of personal information collected in the last 12 months: identifiers (name, email, phone, address), commercial information (booking and payment history), internet activity (cookies, session logs), geolocation (service address, optional GPS check-in for crews), and inferences drawn from this data (e.g., service tier, frequency).

To exercise any of these rights, use the in-app tools (sign in, then My Data or your profile) or contact info@wasatch-cleaners.com. You may designate an authorized agent to make a request on your behalf; we will require written proof of authorization.

Bookings in progress, follow ups and where you came from

While you fill in our booking form, we save your answers as you go (the service, home details, date and any notes). This lets you pick up where you left off and shows us where the form is hard to finish. Until you type your name, email or phone number, your answers are linked only to a random code stored in your browser. Once you type any of those, everything you entered is linked to you, even if you never submit.
If you give us your email or phone number, even without finishing, we may email you about that booking: a reminder of what you chose, a price or quote, and a way to finish or change it. We send texts only if you ticked the separate box agreeing to automated texts from Wasatch Cleaners. Agreeing is not required to book. We text only between 9am and 8pm your local time. Message and data rates may apply.
If you cancel, do not finish paying, or have not booked with us for a while, we may keep in touch about cleaning until you tell us to stop: a few messages in the first weeks, then occasional notes, never more than one marketing email a week. A new booking pauses them. Every email has an unsubscribe link and our mailing address. Reply STOP to any text, or tell us any other way. We honor requests within 10 business days.
When you first arrive, our own site sets a cookie that remembers which website, search engine, AI assistant, email or ad brought you. It lasts 90 days. We use it only to learn which channels work, and we do not sell it. If you accept analytics cookies, Google Analytics also measures your visit as described above. You can delete cookies in your browser.
We keep what you entered so we can help you finish or book again. If you want us to stop contacting you, unsubscribe or reply STOP; if you want your information removed, email info@wasatch-cleaners.com and we will delete it. We keep a record of your consent and opt out choices so we can respect them.

Do Not Track

Our site does not respond to Do Not Track (DNT) signals at this time because there is no consensus standard. We do not engage in cross-site behavioral tracking regardless of DNT.

Children

Our services are for adults (18 and over). We do not knowingly collect information from children under 13. If you believe we have, contact us immediately and we will delete it.

Changes to this policy

We may update this policy as our practices change. Material changes will be announced via email to active customers at least 30 days before the effective date. The latest version is always at wasatch-cleaners.com/privacy.

Contact

Wasatch Cleaners LLC
2875 S Main St, Suite 202
South Salt Lake, UT 84115
info@wasatch-cleaners.com
(385) 213-8900